Year of the Goblin: Tracing New Developments of Digital Folklore and Urban Modes of Living in Online Music Subcultures

Main author: Monteanni, Luigi
Format: Journal Article           
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id eprints-41181
recordtype eprints
institution SOAS, University of London
collection SOAS Research Online
language English
language_search English
description This paper sheds light on the connections between musical undergrounds and the global emergence of ‘goblin mode’ as a political aesthetic. In March 2022 The Guardian published an article discussing the popularity of a new locution emerging on social media: ‘goblin mode’. Characterized by a 'complete lack of aesthetic' and vaguely pointing towards ‘the opposite of trying to better oneself’, ‘goblin mode’ was linked to embracing dishevelment, rejecting societal expectations, and giving in to the heavy consumption of junk food and digital content in reaction to the pandemic obsession for domestic and personal improvement.
format Journal Article
author Monteanni, Luigi
author_facet Monteanni, Luigi
authorStr Monteanni, Luigi
author_letter Monteanni, Luigi
title Year of the Goblin: Tracing New Developments of Digital Folklore and Urban Modes of Living in Online Music Subcultures
publisher Edizioni Ca Foscari
publishDate 2023
url https://eprints.soas.ac.uk/41181/