Toolkit: Ethiopia and Amharic Cinema

Main author: Thomas, Michael W.
Format: Conference or Workshop Items           
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id eprints-32649
recordtype eprints
institution SOAS, University of London
collection SOAS Research Online
language English
language_search English
description A commercially viable Amharic-language film industry emerged in Addis Ababa, Ethiopia in 2002. The industry depends on theatrical releases inside Ethiopia to make viable profits. This economic model encouraged the opening of privately-run, single screen cinemas across the country, all devoted to screening the latest locally produced films. The centrality of cinemas in the industry sustain a diverse cinemagoing culture drawn from young adults who make up the urban lower/middle classes in Ethiopia. Roughly 60% of these cinemagoers are women and this gender dynamic is reflected in the films themselves, which often follow the stories of female protagonists.
format Conference or Workshop Items
author Thomas, Michael W.
author_facet Thomas, Michael W.
authorStr Thomas, Michael W.
author_letter Thomas, Michael W.
title Toolkit: Ethiopia and Amharic Cinema
publishDate 2020
url https://eprints.soas.ac.uk/32649/