The Mystique of Customers’ Saturation Behaviour in Online Brand Communities

Main author: Ramadan, Zahy
Other authors: Abosag, Ibrahim
Format: Book Chapters           
Online access: Click here to view record


id eprints-24047
recordtype eprints
institution SOAS, University of London
collection SOAS Research Online
language English
language_search English
author_additional Sabah, S.
author_additionalStr Sabah, S.
format Book Chapters
author Ramadan, Zahy
author_facet Ramadan, Zahy
Abosag, Ibrahim
authorStr Ramadan, Zahy
author_letter Ramadan, Zahy
author2 Abosag, Ibrahim
author2Str Abosag, Ibrahim
title The Mystique of Customers’ Saturation Behaviour in Online Brand Communities
publisher InTech
publishDate 2017
url https://eprints.soas.ac.uk/24047/