Marketing in a digital world
| Restrictions on access to electronic version: access available to SOAS staff and students only, using SOAS id and password. |
| Connect to electronic book via Ebook Central. |
| Full title: |
Marketing in a digital world / edited by Aric Rindfleisch, Alan J. Malter. |
|---|---|
| Corporate Authors: | Ebook Central Academic Complete. |
| Other authors: | Rindfleisch, Aric, (Editor)Malter, Alan J., (Editor) |
| Format: | eBook |
| Edition: |
First edition. |
| Online access: |
Connect to electronic book via Ebook Central. |
| Other authors: | Rindfleisch, Aric, (Editor), Malter, Alan J., (Editor) |
|---|---|
| Corporate Authors: | Ebook Central Academic Complete. |
| Language: | English |
| Published: |
Bingley :
Emerald Publishing Limited,
[2019]
|
| Classmark: |
658.872 |
| Subjects: | |
| Series: |
Review of marketing research ;
Volume 16. |
| ISBN: |
9781787563407 9781787563414 (e-book) |